This version of browser doesn’t work properly for this website

Zinc Appoints New 'Insights Lead'
- dic. 2016 -

We are delighted to announce the appointment of Ana Petrusevski as the new Insights Lead for Zinc.

Ana has spent most of her career in Australia, along with stints in the UK and the US, working for different creative consulting firms in the fields of innovation, branding & digital. Her experience ranges from working on new product development initiatives for major brands, to working with tech startups on defining new product and service propositions. She has a soft spot for academia and has been teaching undergrad and postgrad students about Human Centred Design and Design Thinking.

The human centred approach to our design & innovation process means that we increasingly conduct a lot of insights work, a stage that is crucial for long-term success, both for the business and its relationship with its user.

Ana’s broad international experience will also help Zinc grow as a business, as we continue to strive to be one of the very best in the world at what we do.

Welcome aboard Ana!!

The Secret of Winning Awards at CES...World's Biggest Innovation Event